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      WORKSHOPS INTRODUCTION
 

Trade in Services: Opportunity for Growth

With China’s continued economic prosperity and the increase in wealth it has meant for hundreds of millions of Chinese, one sector that is changing rapidly is services. While China has made its mark so far as a manufacturing powerhouse, but some of the biggest areas of growth and the best investment opportunities going forward are likely to be in providing an upgraded and larger array of services to an increasingly affluent class of Chinese customers.

The dramatic expansion of trade and investment in services between China and U.S. has benefited both economies substantially and will continue to do so for the foreseeable future, with the U.S. enjoying an advantage. In 2007, U.S. exported more than $14 billion in services to China while importing about $9 billion, for a surplus of $5.4 billion.

In this workshop, our expert speakers will exam the latest trend and growth area in the U.S. - China services trade and investment.

How to Use Technology to Sustain and Grow Your Business

Historically, we have seen that a sizable number of smaller businesses have responded to economic contractions by intensifying their use of IT, to lower operating costs, boost employee productivity and increase connectedness to customers, and reap the benefits in the years ahead.

With a variety of products now available at very reasonable prices, there is no need to be afraid of embracing new technology. Rather, the ease in using these new products should teach you how to harness new technology to benefit your business.

There are various ways that technology can help you to sustain and grow your business at a much faster pace. Some of them are mentioned in this workshop.

Sustainable International Investment

Gain insight regarding funding in today’s market, and find a new strategic partner or client. In this workshop, the experts will present ideas how firms can attract investors from both the U.S. and China.

New Market Opportunities 1: Chinese Government Procurement

Since China and U.S. joined the Government Procurement Agreement (GPA) of the World Trade Organization (WTO) in December 2007, this movement represents a significant breakthrough for U.S. exporters. However, navigating the Chinese government procurement can be a challenge for U.S. companies. This workshop will analyze the Chinese government’s procurement system, government procurement laws and regulations, evaluate Chinese market access offers, and engage Chinese government officials.

New Market Opportunities 2: Multinational Companies Procurement

Supplier diversity program, a well-implemented corporate social responsibility (CSR) strategy in procurement can act as a tool to gain better quality products at best prices. Over 80% of multinational corporations are now requiring supplier diversity efforts from their tier one and tier two suppliers. Certified woman-owned businesses are offered access to targeted supplier diversity contracts.

As CSR has been moving towards the center of management strategy of multinational companies in China, leading U.S. companies are expanding their supplier diversity program into China as an integrated part of their overall management strategy.
 
 
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